Privacy Policy

Below is our Privacy Policy, which provides information on the processing of personal data as of May 25, 2018.

Use of Cookies and Similar Technologies

Our website uses cookies and similar technologies for the purpose of collecting and processing data. These technologies aim to tailor marketing content to your needs and analyze website traffic, which helps us provide better services and offers suited to your interests.

Before continuing to our site, please read the Privacy Policy, which also contains information on how to disable cookies.

Clicking „I agree” means that you consent to the terms contained in the Privacy Policy.

Legal Basis (Article 13(1) and (2) GDPR)

According to Article 13(1) and (2) of Regulation (EU) 2016/679 of the European Parliament and of the Council of April 27, 2016 (General Data Protection Regulation – GDPR), we inform you of the following:

Identity and Contact Details of the Data Controller

Brand New Brand LIMITED
Address: Unit 10, Enterprise Court, Farfield Park, Rotherham, S63 5DB, England
Company registered with Companies House under number: 09476258
Email: office@brandnewbrand.pro
Mailing address: Same as above

EU Representative (Art. 27 GDPR):
Przemyslaw Pronczuk
Brand New Brand Ltd. – Polish branch
ul. Wiejska 12/3, 00-490 Warsaw, Poland
office@brandnewbrand.pro

Purposes and Legal Grounds for Data Processing

Your personal data, as well as that of your authorized representatives (employees, associates, proxies), will be processed for the following purposes and legal grounds:

  • To perform a contract (Article 6(1)(b) GDPR)
  • To fulfill legal obligations (e.g., tax, accounting) (Article 6(1)(c) GDPR)
  • To establish, pursue or defend legal claims (Article 6(1)(f) GDPR)

Voluntary Nature of Data Provision

Providing personal data is voluntary but necessary to conclude a contract.

Data Retention Period

We will retain your data for the following periods:

  • For the duration of the contract
  • For the limitation period applicable to potential claims
  • For the legally required storage period (e.g., accounting, taxation)

Data Recipients

Data recipients include:

  • Accounting firms and service partners
  • Public authorities (e.g., Tax Offices, Police, Prosecutor’s Office, Data Protection Authority)

Third Parties

We carefully select partners and verify links posted on our website. However, we are not responsible for their privacy standards. A full list of such entities is available upon request.

Most of our providers are based in the EEA. If we work with processors outside the EEA, we use appropriate safeguards (e.g., Standard Contractual Clauses). You can request copies or information about these safeguards.

Data transfer to the UK is based on the European Commission’s Implementing Decision 2021/1772 of June 28, 2021.

Full GDPR text:
https://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32016R0679

Data Subject Rights

You have the right to:

  • Access your data
  • Rectify your data
  • Delete your data
  • Restrict processing
  • Object to processing
  • Transfer your data
  • Withdraw consent (when processing is based on Article 6(1)(a) GDPR)

Automated Decision-Making and Profiling

We do not use automated decision-making or profiling under Article 22 GDPR.

Complaints

You may lodge a complaint with the Data Protection Authority (President of UODO).

Cookies

What Are Cookies?

Cookies are small text files placed on your device to help websites function or collect data for analytical or marketing purposes.

Purpose of Cookies

Cookies help:

  • Optimize page display
  • Maintain logged-in sessions
  • Display cookie notifications
  • Recognize devices for mobile versions
  • Analyze user preferences to personalize services

Types of Cookies Used

By lifespan:

  • Session cookies – temporary, deleted after browser closure
  • Persistent cookies – stored for a defined period or until manually deleted

By purpose:

  • Functional – e.g., saving login info
  • Statistical – optimizing site based on usage
  • Advertising – personalized ads
  • Social – integrating social media with the site

Managing Cookies

You can change your browser settings to block or remove cookies:

Limiting cookies may affect some website functionalities.

Google Analytics Cookies

We use Google Analytics cookies to analyze traffic and user behavior. These cookies store data on Google’s servers. Google may share this data with third parties in accordance with legal obligations.

These cookies do not identify you personally. They are used purely for statistical and performance analysis.

WP Full Picture Cookies

  • fp_cookie – required; stores consent and tool list
  • fp_current_session – optional; analytics session data (Pro version)
  • cdb_id – required; device ID for consent tracking
  • fp_country – required for geolocation module (default: 30 days expiry)
  • fp_recent_sessions – optional; stores recent session behavior (expires after 30 days)

These cookies and others are listed here:

Privacy Policy Updates

This privacy policy may change due to legal, technical, or operational updates. We will inform you of such changes upon your next visit to the site.